Mobile Operating Systems In The Enterprise – The ClickSoftware Numbers
Monitoring our ClickMobile customers using our products in the field, 2011 was a fascinating year, where many “consumer” trends, became our reality.
It was the year of the change. No doubt about that. I would like to share, for the first time, some of ClickSoftware’s numbers and statistics, taken from our customers-base, representing a large number of enterprise organizations using the ClickMobile different products, apps, and platform, and how their mobile strategy changed along the years.
The numbers tell the story in a perfect way: the new mobile world is nothing like the old one…
The old mobile enterprise world was dominated by Windows and Windows Mobile, with 85% of the companies using either Windows-based tablets or Windows Mobile devices (both smartphones and rugged PDA’s). This wasn’t so long ago; we are talking about the years between 2007 and 2009, in which iPhones were already very popular among consumers, but not quite in the enterprise.
The new mobile enterprise world, as you can see from the charts, is completely different. While Windows remains in the area of 20-30% (mostly laptops and ToughBooks), Windows Mobile is almost gone. We still see new customers asking for Windows Mobile devices here and there (yeah, it’s called Windows Embedded Handheld now…), but the numbers dropped (well… actually crushed!) from 85% to 7%.
The new leaders:
The new kids on the block, at least when talking about enterprise companies, are still iOS and Android.
In just 2 years time, iOS managed to reach 45% (of ClickSoftware joining customers) and today we see more and more organizations building their entire mobile strategy with a clear focus on iPhones and iPads.
Android has also made a solid entrance during 2011, with 24% of our new customers asking for different Android models. Those numbers, BTW, have grown since the beginning of 2012 and we definitely expect to see Android gaining some additional momentum this year despite the familiar fragmentation and security issues.
Both operating systems, provide multiple forms factors. The most popular choices are iPhone, iPad, Android tablets and Android smartpones (in that order). We haven’t seen rugged Android devices being used as of yet, although there are already a few alternatives out there.
Growing average number of users
Number of users per each mobile implementation is also something that is changing along the past few years.
As more and more organizations are using smartphones as their primary mobile device for their field employees – there are actually more users that are using those smartphones to perform their work. This trend results in a constantly increasing number of end users using our mobile solutions and apps: in the past 2 years, the average number of “mobilized” users in the enterprise has grown in around 20%.
Not a single device model any longer
Another significant change involves the variety of devices deployed for a given customer.
In the “old world” companies used to select one device model, with one configuration and of course, one operating system.
In the “new world” there are multiple devices used not only within the same organization, but even within a single team, group, or business unit.
This trend is growing with every Android implementation we are doing. In extreme cases we are talking about 20-30 different models, with different form factors, and different OS version. We expect to see this trend continue to grow side by side with the BYOD trend.